The GREEN in Green New Business: How we feel modern marketing mirrors the natural world and the current eco-consciousness.

The Green New Business PDF is a downloadable version of the information on our website.

Five Key Justifications by Brian Berlin

Find out how to make the business case for outsourcing prospect generation and partner recruitment.

The Green Banana Papers by Chris Coleman

Plenty has already been written about marketing theory and planning. That's not what this book is about. Instead, it's a no-nonsense look at what really causes technology marketing to succeed or fail--and practical advice for entrepreneurs who don't have time or money to waste on experiments.

The Green Banana Papers is packed with valuable tips and insights you can use immediately.

Finally, a book for the skeptical, the confused, the disappointed--and every other executive who's spent money on marketing but isn't sure why.

Chris Coleman founded Folio Z, the first technology marketing firm in the Southeast, in Atlanta in 1986. Her firm has launched, branded and promoted more than 200 technology products worldwide and merged recently with Multi-Media Holdings, Inc., in Washington, D.C. Coleman is co-author of Winning the Technology Talent War: A manager's guide to recruiting and retaining technical talent in a dot-com world and a member of the National Speakers Association.

Dixie Sisson is named March 2009 Sales Woman of the Month by Women in Professional Sales

Click the image above to read Dixie's interview and to learn more about the organization.